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What is FBD(Daraz Mall)? How to be a part of it? complete guide for Daraz Seller 2020

 You must have seen products on first page with Daraz Mall tag and have wondered what FBD is? This article will clear your doubts about it and will definitely help you decide whether you should sign up for it to explore a new way of business in the era of technology.



FBD stands for fulfillment by Daraz. It is a new strategy or way of business for sellers dealing in bulk quantities. Daraz makes the process of selling easy for sellers by storing the product at their warehouse (also called Daraz fulfillment centers) and when an order comes they pack and deliver the product on behalf of the seller. Through this seller doesn’t need to worry about the packaging of product and Daraz is responsible for all the related management for fulfillment of the order. FBD is managed by ASCP Alibaba Supply Chain Portal and has a separate portal from where the seller can access and keep a check on the inventory and finances.

How does it benefit the seller?

There are a couple of benefits for seller, some as listed below:

1, Daraz provides high visibility on platform to seller that has joined the FBD program.

2, Content, promotion and pricing of the product is completely dependent on seller while Daraz takes care of the day to day task of order fulfilment that big wholesalers can save time on to focus on major tasks.

3, Daraz offers one day delivery of product under FBD category, this has a huge impact on sale.

4, Seller can get the product back at any time they like.

5, Sellers don’t even need to worry about the returns or items returned under failed delivery. All returns are handled by Daraz itself. For return claims by customer, if the products are found in good condition Daraz will store and resell the product. But if the item is found faulty then it will be returned back to the seller.

6, All FBD products are fully covered by Daraz’s insurance (against loss, damage, fire etc.).

7, The FBD system can also keep the track of serial number in the products or items that comes with an expiry date.

What are the charges for FBD service?

Daraz only charges seller a small fee for storage of the products after the first 30 days the item is in storage and no cost is charged related to the packaging of the products.

How to join the FBD program of Daraz?

Signup for seller center and click on fulfillment by Daraz. Raise an inbound order request and then proceed to send your products to Daraz Fulfillment center. The FBD dashboard will have all the essential key metrics that a seller would want to get real time information about. These are:

1, Open Inbound Order: Order approved but still not sent to Daraz fulfillment center.

2, SKUs below minimum alert threshold: SkU’s that has low stock

3, Send to warehouse: All the products stored at Daraz warehouse

4, Customer orders: Orders received on products.

5. The trend of Customer Orders:  This enables sellers to know the performance of their product.

6. Return from Warehouse: Keeps sellers updated with the status of their orders

7. Announcements: All the essential information regarding the system.

Along with this there are other important dashboards such as product dashboard that helps seller know what products were submitted, approved, their status, their return, their sales and their finances. Another significant tab is for analytics. It is sort of a business advisor that can provide sale report, live inventory, Inventory Reconciliation, Expiry Rate Report (only valid for perishable items), Inventory Aging Report and Serial Number Report.

Things you must know before submitting products for FBD:

1, while submitting the product for warehouse seller must make sure that all the products are clearly marked, sorted by SKU and mentions all the necessary information regarding the expiry etc.

2, All fragile items must be packed in a transparent packaging to ensure their condition

3, Items offered as bundles to sellers must be packed together in form of bundles

4, items should not have any broken seal, dents, wrong labels, color, and access number as approved by FBD team on portal

5, If any item doesn’t match the one uploaded and approved by FBD in any manner while submission then it will not be accepted by the warehouse.

6, Shelf life should be according to the guidelines.

FBD is a fast solution to today’s business world. According to the news World’s largest online shopping company Amazon has also introduced a new setup for FBD product by having flying warehouses to limit the delivery time within hours. With advancement in technology we must bring change in our selling strategies to provide fast deliveries and adopt to the change as early as we can. Daraz provides a well-equipped and easy initiative for the 1st step in online shopping world. We must play our part in joining and exploring the smart way of business. Here in this article we have summed up all our knowledge regarding the subject of FBD on Daraz. We hope that it helped you and suggest us if we missed something out.

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